Ukraine continues to align the framework for geographical indications (GIs) of food products, alcoholic beverages, wines, and flavored wine products with EU standards—and these changes are already visible in practice. This was discussed during the 9th meeting of the Ukraine–EU Subcommittee on Geographical Indications, attended by Taras Vysotsky, Deputy Minister of Economy, Environment, and Agriculture of Ukraine.
During the meeting, the parties discussed the development of legislation and policies in this area, the application and protection of geographical indications, and the next joint steps for Ukraine and the EU.
The Ukrainian side presented not only updates to the rules but also concrete results of their implementation. Ukraine now has a legislative framework to protect geographical indications in the fields of food, agricultural products, wine, and alcoholic beverages. At the same time, the remaining secondary regulations necessary for the full operation of this system are being finalized.
“Geographical indications for Ukraine are not just formalities—they are a tool for development. They allow us to protect unique Ukrainian products, build strong regional brands, and open the door to the European market. The essence of these changes lies in clear rules that work for producers, strengthen consumer trust, and help buyers navigate the market,” said Taras Vysotsky.
Producers are already revising their approach to many sensitive geographical indications. For example, some are moving away from the cheese name “Feta” and adopting new commercial labels. This clearly demonstrates that the Ukrainian market is harmonizing its rules with European standards.
It was also noted that certain products with old labeling may remain on sale, but only as leftover stock produced before January 1, 2026. In such cases, special labeling indicating the production date is required, and authorized state bodies will monitor the circulation of such products.
Special attention during the meeting was given to the tools that will ensure the practical functioning of the GI system. As Taras Vysotsky noted, Ukraine has already established mechanisms for the registration, use, and control of these indications, while the certification and support system for producers is being developed. The Ministry of Economy has set up an expert commission to approve product specifications—these define the uniqueness of the product, its connection to the territory, and the right to a geographical indication. At the same time, the system is already creating new opportunities for regional producers, such as the development of products with the geographical indication “Zakarpattia Honey.” Work is also ongoing on new products in other regions, including Zakarpattia and Odesa.
The 9th Subcommittee meeting confirmed that geographical indications for Ukraine are not a narrow technical issue, but a practical tool for developing regional producers, protecting unique Ukrainian products, and taking another step toward the European market.